The Strength of Buyer Traffic in the Current Real Estate Market

In the ever-changing landscape of the real estate market, it’s not uncommon for sellers to feel a sense of hesitation. Concerns about mortgage rates and the state of the market can lead many to postpone selling their homes. However, it’s crucial to dispel these fears with solid data and insights. The latest statistics paint a reassuring picture: buyer traffic remains robust, defying expectations influenced by mortgage rate fluctuations.

The ShowingTime Showing Index: A Glimpse into Buyer Activity

To gauge the vitality of today’s real estate market, we turn our attention to the ShowingTime Showing Index. This invaluable metric tracks the number of prospective buyers actively touring homes. Let’s delve into the latest data, comparing it with historical benchmarks to gain a deeper understanding of the current scenario.


As the graph above illustrates, the numbers for June 2023 are encouraging. When juxtaposed with the corresponding period in previous years, it becomes evident that today’s buyers are remarkably active. In fact, they are more active than the norm, even in the face of higher mortgage rates.

Adapting to the New Mortgage Rate Reality

You might wonder how this increased activity is possible, given the prevailing higher mortgage rates. The explanation is rather straightforward. Buyers are adapting to the changing landscape of interest rates and have come to accept them as the new normal. Danielle Hale, Chief Economist at Realtor.com, sheds light on this phenomenon: “Interest rate hikes continue to further cut into buyers’ purchasing power, although they appear to have adapted to the higher mortgage rate environment.”

In essence, the desire to own a home remains unwavering, and those with the financial capacity to make a move in today’s rate environment are doing just that.

The Takeaway for Sellers

It’s true that the real estate market has experienced a slowdown in comparison to the frenetic pace of the past few years. However, this should not be mistaken for stagnation. The reality is that buyer traffic is still robust in today’s market. Even with the current mortgage rates, there is a considerable pool of motivated buyers actively seeking homes.

So, if you’ve been contemplating delaying your own home sale due to concerns that no one will be interested, it’s time to reconsider. Quite the opposite is true, with more buyers in the market than the norm. To leverage this opportunity effectively, it’s advisable to connect with a real estate agent who can help prepare your house for sale, ensuring it makes an impeccable first impression on these eager buyers.

In Conclusion

In conclusion, the strength of buyer traffic in the current real estate market is a testament to the enduring desire for homeownership. Despite the challenges posed by higher mortgage rates, buyers are adapting and continuing to make their moves. As a seller, this presents a favorable environment for listing your property. Embrace the active buyer pool, connect with a real estate professional, and position your home for a successful sale. The market is still very much in your favor.

Disclaimer: This article is intended for informational purposes only and should not be considered as financial or real estate advice. It is always recommended to consult with a qualified real estate professional before making any decisions related to buying or selling property.